Arcadia
Arcadia
Arcadia
SERVICES
SERVICES
SERVICES
Paid Ads (Meta)
Paid Ads (Meta)
YEAR
YEAR
YEAR
2024
2024
THE CLIENT
THE CLIENT
Arcadia is a subsidiary of a leading marble company Tuscany Marbles based in Indonesia.
THE BRIEF
THE BRIEF
Arcadia adopted a hard-selling approach by using their feed to curate a catalogue of their products. Leveraging the support of Paid Ads resulted in successfully driving strong traction on IG & lead volume on Whatsapp, along with gathering granular insights on who their target audience is and thus allowing for more insightful strategies moving forward.
THE RESULT
THE RESULT
Within the first month, the use of Paid Ads led to:
2.6k% higher CTR than predicted
98% cheaper CPC than predicted
300+ high-intent Whatsapp leads
Within the first month, the use of Paid Ads led to:
2.6k% higher CTR than predicted
98% cheaper CPC than predicted
300+ high-intent Whatsapp leads
THE BRIEF
Arcadia adopted a hard-selling approach by using their feed to curate a catalogue of their products. Leveraging the support of Paid Ads resulted in successfully driving strong traction on IG & lead volume on Whatsapp, along with gathering granular insights on who their target audience is and thus allowing for more insightful strategies moving forward.
THE RESULT
Within the first month, the use of Paid Ads led to:
2.6k% higher CTR than predicted
98% cheaper CPC than predicted
300+ high-intent Whatsapp leads
THE CLIENT
Arcadia is a subsidiary of a leading marble company Tuscany Marbles based in Indonesia.
THE BRIEF
Arcadia adopted a hard-selling approach by using their feed to curate a catalogue of their products. Leveraging the support of Paid Ads resulted in successfully driving strong traction on IG & lead volume on Whatsapp, along with gathering granular insights on who their target audience is and thus allowing for more insightful strategies moving forward.
THE RESULT
Within the first month, the use of Paid Ads led to:
2.6k% higher CTR than predicted
98% cheaper CPC than predicted
300+ high-intent Whatsapp leads
