Jaya Pilates Studio
Jaya Pilates Studio
Jaya Pilates Studio
SERVICES
SERVICES
SERVICES
Logo Design
Logo Design
YEAR
YEAR
YEAR
2025
2025
THE CLIENT
THE CLIENT
Jaya Pilates Studio is a boutique reformer and mat Pilates studio complemented by wellness facilities, including a cold plunge and sauna. Named after the word Jaya, meaning “victorious,” the brand symbolizes the triumph of inner strength, discipline, and mindful movement. With a holistic approach to wellness, the studio integrates Pilates and restorative therapies to offer a complete mind-body experience.
THE BRIEF
THE BRIEF
Our task was to design a logo that not only honors the graceful precision of Pilates but also reflects the studio’s broader offerings, including cold plunge and sauna experiences, in a way that feels modern, elevated, and deeply intentional.
THE BRIEF
Our task was to design a logo that not only honors the graceful precision of Pilates but also reflects the studio’s broader offerings, including cold plunge and sauna experiences, in a way that feels modern, elevated, and deeply intentional.
THE CLIENT
Jaya Pilates Studio is a boutique reformer and mat Pilates studio complemented by wellness facilities, including a cold plunge and sauna. Named after the word Jaya, meaning “victorious,” the brand symbolizes the triumph of inner strength, discipline, and mindful movement. With a holistic approach to wellness, the studio integrates Pilates and restorative therapies to offer a complete mind-body experience.
THE BRIEF
Our task was to design a logo that not only honors the graceful precision of Pilates but also reflects the studio’s broader offerings, including cold plunge and sauna experiences, in a way that feels modern, elevated, and deeply intentional.
THE RESULT
THE APPROACH
THE APPROACH
THE APPROACH
The design for Jaya Pilates Studio reflects purposeful movement and inner strength through bold, refined typography and a grounded, earthy color palette. Abstract elements inspired by alignment and flow capture the precision of Pilates and the mind-body connection.
The design for Jaya Pilates Studio reflects purposeful movement and inner strength through bold, refined typography and a grounded, earthy color palette. Abstract elements inspired by alignment and flow capture the precision of Pilates and the mind-body connection.
The design for Jaya Pilates Studio reflects purposeful movement and inner strength through bold, refined typography and a grounded, earthy color palette. Abstract elements inspired by alignment and flow capture the precision of Pilates and the mind-body connection.
The RESULTS
THE RESULTS
THE RESULTS
THE RESULTS
A clean and modern logo is created to embody the studio’s mission to empower individuals through every stage of their wellness journey. The design balances strength and elegance, reflecting both the physical discipline of Pilates and the inner growth that comes with mindful movement. A muted earthy colour palette grounds the identity in calmness and warmth, evoking a sense of balance, nature, and approachability.
A clean and modern logo is created to embody the studio’s mission to empower individuals through every stage of their wellness journey. The design balances strength and elegance, reflecting both the physical discipline of Pilates and the inner growth that comes with mindful movement. A muted earthy colour palette grounds the identity in calmness and warmth, evoking a sense of balance, nature, and approachability.
